Best Chrome Extensions for SEO

updated on
August 21, 2023
Terry Williams
Disclaimer: A few of the links you'll stumble upon here are my affiliate buddies. Meaning, if you decide to join their premium crew, I might get a little thank-you bonus – without any extra penny from your pocket! Just know, I only give shout-outs to tools and products I truly believe in and have used.

My top Chrome Extensions for SEO

#1Product Recommendation
SEO Meta in 1 Click

SEO Meta in 1 Click

SEO Meta in 1 Click provides a quick overview of meta tags and SEO data with its Chrome extension.
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Features
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#2Product Recommendation
moz logo

MozBar

A Free Chrome Extension Providing Quick SEO Metrics On the Go
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#3Product Recommendation
SimilarWeb logo

SimilarWeb

A Digital Intelligence Platform Providing Website Traffic and Analytics
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#1Product Recommendation

SEO Meta in 1 Click

SEO Meta in 1 Click

Pricing
Features
Accuracy

SEO Meta in 1 Click

SEO Meta in 1 Click is a free add-on tool for Google Chrome that provides a comprehensive overview of all meta tags and data as well as main SEO information. The tool offers a clear and concise display of information, making it easy for users to manage and improve their website's SEO and visibility on the internet.

Features

SEO Meta in 1 Click is a handy Chrome extension that gives you quick access to view and edit meta tags on any web page. With just one click, you can see all the meta title, descriptions, keywords, and other metadata that is important for search engine optimization. This allows webmasters and digital marketers to easily audit and optimize the SEO of their own or their client's websites. The simple yet powerful interface makes it one of the best SEO tools available as a Chrome add-on.

Pros

  • Quick and easy to use
  • Lightweight extension with minimal interface
  • Helps optimize on-page SEO elements
  • Useful for auditing pages of any website
  • Free with no usage limits

Cons

  • Does not provide in-depth SEO analysis
  • Cannot customize which metrics are displayed
  • Does not integrate with other SEO tools
  • Limited to viewing and editing metadata only

#2Product Recommendation

moz logo

MozBar

Pricing
Features
Accuracy
Read the MOZ Pro Review

MozBar

MozBar is a free Chrome extension that makes it easy to get link metrics and do all your SEO on the go. MozBar shows link metrics for pages and domains as you search, displaying the Domain Authority, Page Authority and number of backlinks for sites as you search. It is an industry-leading SEO toolbar with over 800,000 installs and climbing. You can save time as you quickly uncover the Page Authority, Domain Authority, and Spam Score of any site or page. Access and compare link metrics across pages while viewing any SERP.

Features

MozBar shows link metrics like Domain Authority, Page Authority, and number of backlinks for pages and domains as you browse. You can dig into page elements, view alternate search results, highlight link types, and view meta tags. With a Moz Pro subscription, you can run unlimited page optimization reports.

Pros

  • Free to use
  • Provides quick access to link metrics
  • Lets you analyze page elements
  • Alternate search options
  • Highlights internal/external and nofollow/dofollow links
  • View page meta tags
  • Unlimited page optimization reports with Moz Pro

Cons

  • User experience not intuitive
  • Limited technical SEO tools

#3Product Recommendation

SimilarWeb logo

SimilarWeb

Pricing
Features
Accuracy

SimilarWeb

SimilarWeb is a digital intelligence software suite that provides web-tracking capabilities to its users. It allows businesses to keep tabs on web traffic, page performance, keyword optimization, and more. SimilarWeb is a cloud-based website traffic analysis solution that helps businesses track the online activity of customers, prospects, partners and competitors across various industries. SimilarWeb's features include website analysis, industry analysis, API and integration.

Features

SimilarWeb provides website traffic and analytics tools through features like website analysis, industry analysis, API access, and integration with other software. It tracks visits, traffic sources, audience metrics, search data, social media, geo distribution, mobile apps and more.

Pros

  • Comprehensive general data overview
  • Large scale of data
  • Provides organic keywords
  • Can export reports (PDF only in free version)

Cons

  • Pricing model can be expensive

Other tools we found useful

BuzzSumo

BuzzSumo

A Content Marketing Tool for Discovering Trends, Influencers, and Opportunities
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mangools logo

Mangools

An All-in-One SEO Toolset for Keyword Research, Rank Tracking, Link Building, and Website Audits
Read More
SEOQuake logo

SEOQuake

A Free SEO Browser Extension Providing In-Depth Webpage Audits
Read More
Serpstat logo

Serpstat

An SEO Software Providing Competitive Analysis Tools Through Its Chrome Extension
Read More
Lighthouse Google Extension logo

Lighthouse

Illuminating Website Optimization
Read More
BuzzSumo

BuzzSumo

A Content Marketing Tool for Discovering Trends, Influencers, and Opportunities

Features

BuzzSumo allows you to research keywords, content, and influencers. It provides content monitoring and alerts for brand mentions, competitors, and keywords. Some key features include:

  • Keyword research tool
  • Content research across billions of posts
  • Influencer discovery
  • Brand and competitor monitoring

Pros

  • Helps build backlinks
  • Tailored for content research and competitive analysis
  • Provides worldwide content insights
  • Easy to use interface

Cons

  • Can be expensive depending on plan
mangools logo

Mangools

An All-in-One SEO Toolset for Keyword Research, Rank Tracking, Link Building, and Website Audits

Features

Mangools provides a bundle of SEO tools for keyword research, rank tracking, backlink analysis, SERP analysis, and website audits. The KWFinder tool helps find long-tail keywords with low SEO difficulty and high search volume. Mangools also has a Chrome extension that can analyze the on-page SEO of any website. Additional tools in Mangools include SERPChecker, which helps analyze search engine results pages (SERPs) for keywords and locations; SERPWatcher for tracking rankings on Google and Bing; LinkMiner to find backlinks for sites; and Site Profiler for analyzing on-page SEO for websites. With its combination of keyword research, rank tracking, competitive analysis, link building, and website audit features, Mangools aims to provide an all-in-one SEO toolset for a complete workflow.

Pros

  • User-friendly interface
  • Affordable pricing starting at $30/month
  • Helpful unique features like website previews
  • Fast and accurate tools

Cons

  • More limited tools than competitors
  • Smaller link index than alternatives
  • Browser extension only works on Chrome/Mozilla
SEOQuake logo

SEOQuake

A Free SEO Browser Extension Providing In-Depth Webpage Audits

Features

SEOQuake layers all kinds of handy SEO stats right on top of your search results. It runs audits, checks keyword density, analyzes internal and external links, shows social signals - you name it. This bad boy provides a ton of useful SEO insights for any website you're checking out, which can help boost your own site's search rankings. It's like having your own personal SEO analyst giving you the inside scoop as you browse.

Pros

  • Free to use
  • Provides many useful SEO data points
  • Easy to install and use
  • Variety of auditing features

Cons

  • Can be overwhelming for beginners
  • Can slow browser with many tabs open
Serpstat logo

Serpstat

An SEO Software Providing Competitive Analysis Tools Through Its Chrome Extension

Features

Serpstat provides detailed website audits and reporting on visibility, traffic, rankings, and keywords. The Chrome extension delivers quick competitive insights showing key SEO data right in the browser toolbar. Serpstat is designed to help optimize sites and track performance.

Pros

  • Offers core SEO tools for research, audits, etc.
  • Entry plan tracks 15k keywords vs. 500 on SEMrush
  • 30% cheaper than SEMrush and Ahrefs
  • Competitive analysis of top competitors' keywords and links
  • Provides keyword data for multiple sites

Cons

  • Metrics can differ from Google Analytics
Lighthouse Google Extension logo

Lighthouse

Illuminating Website Optimization

Features

By analyzing your website, Lighthouse spots treacherous waters ahead. It checks for issues lowering your site's visibility, from poor page speed to lack of accessibility. The detailed audit highlights exactly how to fix failing elements and improve overall performance.

Lighthouse can audit all facets impacting search and user experience. This includes page load performance, mobile-friendliness, SEO optimization, progressive web capabilities, and accessibility for all users. The automated reports make it easy to enact changes that benefit both site visitors and search engine crawlers.

Pros

  • Free and open source
  • Audits multiple aspects of site health
  • Identifies issues and solutions

Cons

  • Requires technical knowledge to enact fixes
  • Limited customization options

Frequently Asked Questions

What are the best SEO Chrome extensions?

Some of the top SEO Chrome extensions covered in this article include MozBar, SimilarWeb, BuzzSumo, Mangools, SEOQuake, and Serpstat. Each provides different SEO tools and analytics.

What types of SEO tasks can these extensions help with?

These Chrome extensions can help with keyword research, backlink analysis, rank tracking, website auditing, competitive analysis, and more. They provide quick access to SEO data as you browse the web.

Which extension is best for beginners?

SEOQuake is a good option for beginners as it delivers key SEO metrics in a simple interface without overwhelming data. MozBar also provides easy access to core metrics like Domain Authority.

Are all of these extensions free to use?

Most of the extensions covered here have free versions with limited functionality. BuzzSumo and Mangools offer affordable paid plans while Serpstat has a low-cost entry level subscription.

Can these extensions slow down my browser?

Too many open tabs with extensions like SEOQuake can slow performance. Disabling on tabs not in use helps minimize the impact.

Where can I download these SEO Chrome extensions?

Easy peasy - just head to the Chrome Web Store and search for them by name, or visit the official websites. They'll hook you up with a direct download so you can start leveling up your SEO game. No technical skills or complicated installs required on your end. Just a quick trip to grab them from the Chrome store and you'll be good to go!

Conclusion

SEO Chrome extensions can provide invaluable time-saving tools right at your fingertips as you browse the web. While extensions like MozBar and Serpstat deliver quick competitive insights, others like BuzzSumo and Mangools offer more robust analytics and tracking. Choosing the right extensions depends on your goals, budget, and technical skills. For most SEO professionals, having a combination of free essentials like SEOQuake along with one paid tool like Ahrefs can cover all the bases. With the detailed performance data these extensions supply, sites of any size can better optimize content, track rankings, research competitors, and ultimately improve their search visibility. The key is finding the right mix of extensions tailored to your unique needs.

#1 Product Recommendation: SEO Meta in 1 Click

SEO Meta in 1 Click provides a quick overview of meta tags and SEO data with its Chrome extension.
Surfer logo

SEO Meta in 1 Click

Price
Features
Accuracy
sign up

From The Author

Terry Williams

With over 10 years optimizing sites, I've boosted search visibility for brands through customized strategies. Currently, I develop effective SEO solutions for a top agency, immersed in the latest trends and innovations. Read my full bio.

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